Favourite Grenadian Made Products In 2017

Favourite Grenadian Made Products of 2017 | Mell Nelson

We are already two days into 2018! It feels like just a few days ago I wrote my first post for 2017. However, I am thankful to have made it to see another year. God has certainly been keeping us all. I have been waiting quite a while to do this post. It is all about the products I have either interacted with and in some cases found to be unique...

Small Business Feature Friday #SmallBizFeature

Grenada Soul Adventurer | Small Business Feature Friday

Recently I started a series on Islepreneur’s Facebook Page doing Live videos promoting locally made products and services to help small business owners quickly spread the word about their products. The aim of the videos was to encourage locals to support Grenadian artisans and use those items to gift friends and loved ones for Christmas. Additionally, it was a way to help small business owners to gain some reach and...

The Power In the Pursuit of An Idea

The Power In The Pursuit of An Idea

We live in a world of economic world powers, multinational companies and constant technological innovations that can be so intimidating to a small islander looking to make a mark in the world. We look at the complexity of the economic system together with the constant financial crisis and wonder if it is possible to create something new, or start a business that would bring positive future results. ...

Lion Development Digital Marketing & Consultancy

Lion Development Digital Marketing and Consultancy

This month’s featured entrepreneur is Leopoldo Pirela of Lion Development Digital Marketing & Consultancy. Leopoldo and his team of digital marketeers have been working to provide businesses with solutions to some of the issues they face through the use of marketing strategies. “What sets us apart is the process we have created…”...

Consistency In Brand Building

IslePreneur

A few weeks ago, I started a series which I termed ‘Notes & Nuggets to Brand Building’. The first post (see here), covered three ways to define your brand and in continuation of this series, in this post, I will highlight Consistency as another method to brand building. Consistency is one way to gain brand awareness and once implemented, it can easily set your brand apart in a competitive market. ...